We’re excited to announce a new feature available on Triptease Paid Search: Google’s Travel Feeds in Search Ads.
This is an update from Google which enables hoteliers to connect their Metasearch price feed to show hotel pricing in their Google paid search ads (you can read Google’s update here).
Who can access Travel Feeds in Search Ads?
Google has made Travel Feeds in Search Ads available in the following countries:
United States, United Kingdom, Germany, Japan, Switzerland, Canada, United Kingdom, Australia, France, Belgium, Spain, Italy, Netherlands, Sweden, Norway, Brazil, Mexico, Türkiye, India, Taiwan and Ireland.
Within those countries, we can connect any hotel running both Paid Search and Metasearch with Triptease* –that’s because we use the same pricing and availability feed that powers Triptease Metasearch to power this feature.
*
Subject to pricing source
How do I opt in or out?
If you’d like to opt out of Travel Feeds in Paid Search Ads for any or all of your hotels, please reach out to the Triptease Customer Success team.
How does this differ from Triptease’s Price Preview for Paid Search?
We will still be running our own Price Preview for Paid Search alongside Google’s Travel Feeds in Search Ads. Price Preview for Paid Search is available to all Triptease clients, without the price feed and country limitations of Travel Feeds in Search Ads. Learn more here.
If you have any additional questions about this feature, how it works, or how to access it, please don’t hesitate to get in touch with us at