What’s New?
Triptease Labs is now live in the Data Marketing Platform. It's a self-serve programme that lets you try new features early — before they're fully polished — and share your feedback directly with our product team. You'll find it in your main navigation sidebar.
---
Why It Matters
We build features for you, and the best way to build things that actually work is to put them in front of you while they're still taking shape. Triptease Labs gives our most engaged customers an early look at what we're working on, and a direct line to the people building it. If you want to shape the product rather than just use it, this is for you.
---
Who Can Access It?
Available to all Triptease customers at no additional cost. Any platform user can join Triptease Labs and start exploring.

---
How Does It Work?
- Open the Labspage from your main navigation sidebar
- Click Join Triptease Labsto opt in — this tells us you're happy to be contacted about experiments and to give feedback
- Browse the available features — each one has a short description of what it does and what stage it's at
- Toggle on the features you want to try
- Use the inline feedback option to share your thoughts at any time
What’s Included?
- Preview features— stable and planned for general release in future. More developed, with fewer rough edges and potential issues expected.
- Experimental features— early-stage ideas that may evolve or not make it to general release. Try them with that in mind. Likely to have elements that don’t work perfectly yet.
- All features are off by default.
- Most features can be enabled by any user; some require admin permissions to enable.
Are There Any Limitations?
Labs features are in development and may change or be removed at any time. They're provided on a best-effort basis with no specific support guarantee, and are covered under the Beta Features clause in our Terms & Conditions. Experimental features have further to go. Preview features are more stable and are planned for general release, but are not ready yet.
How Do I Get Access?
Log in to the Triptease platform and open the
Labs
page from your sidebar navigation. It's fully self-serve — no action needed from your CSM.## What’s Coming Next?
We'll be adding new experiments to Labs as we build them. Joining now means you'll see them as soon as they're available.
---
FAQs
- What's the difference between Preview and Experimental?Preview features are stable and heading to general release. Experimental features are early-stage and may not survive — they're ideas we're actively testing.
- Will these features affect the rest of my platform?No. Labs features are off by default. They won't change anything for other users unless they opt in too.
- Does it cost anything?No — Triptease Labs is free to join. Some features may be charged for once they reach general availability.
- Can I turn it off?Yes, at any time — toggle off any individual feature, or leave the programme entirely.
- Do I need to be an admin?Anyone can join Triptease Labs. Most experiments can be switched on by any user; some require admin permissions to enable.
- Will my choice affect anyone else?No. Labs feature activation is user-specific. Your choices only affect you.
---
Help and Feedback
To share your thoughts on Triptease Labs features, or ask related questions, use the Feedback option for the each feature in the Labs page.