This would be an awesome enhancement to really build out the shopping data that is already being captured so we can look at seasonal trends, geographic patterns and which dates are experiencing the best/worst rate resistance - this would be really useful for revenue management departments - currently we are able to get this information partially from Google analytics but it takes a long time to generate, export into excel and filter. We use it to get shopping date pace and to identify geographic markets and see which dates/markets are not converting for future dates. It would be great to have a more professional and less time consuming alternative.