Personalized returning visitors messages depending on the previous website visit behaviour.
in progress
J
Juan Azpiazu
Would it be possible to trigger different content or messages to returning visitors based on their previous behaviour on the website?
One possible solution: applying our audience segments to activate different onsite messages instead of emails activation so website would be dynamically personalized throughout their whole booking journey.
As an example, one person abandoning the website at some point of the booking journey but returning, knowing that on the previous visit his main interest was a family trip, being able to show specific message related to that behaviour.
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Product Team
in progress
Hello Juan Azpiazu thank you for this suggestion. We are working on making this possible with the new feature upgrades for Messages which we are planning to roll out within Q2.
This would allow you to target specific audiences based on their interest such as wellness, dining etc so you can display content and offers that would engage these segments.