Report on combined product performance to better understand value
Laura Rogers
It is difficult to know the impact my website personalization is having. This is especially important for traffic I have paid for through Metasearch. It would be useful to know what the conversion rate differences are for guests who come from Metasearch and then also see an onsite Message. This could also help improve my onsite messaging strategy
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Laura Rogers
Hi Abdul Sameer, great! The initial idea for this one is to report on the impact of both Metasearch & Messages in a single guest journey, and how that compares to when Metasearch traffic doesn't see a Message onsite. I can see you're not currently using Triptease for Metasearch, are you interested in seeing how your Messages are impacting your ability to convert traffic based on where that traffic has come from?
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Abdul Sameer
Hi Laura, I want to understand this combined product performance